by Mary N. Novack | Feb 9, 2020 | Marketing
Digital marketing has always been around the corner of innovation and success. The format of marketing that it carries forward links a lot with new-age trends that have occurred over the course of time. By acknowledging the same, you can carry on your marketing...
by Mary N. Novack | Feb 9, 2020 | Advertising
Regardless of the confusion, you need to remember a particular point. Marketing and advertising share similarities but they are not the same. The level of differences between them is enormous, and you need to remember the same. By all means, the field of marketing is...
by Mary N. Novack | Mar 12, 2009 | Marketing
“When you start to make your offer based on that, you become an enlightened minority and you are already on the path to marketing success – a prerequisite for financial success.” “The fifteenth secret – richness – reminds us that...
by Mary N. Novack | Mar 11, 2009 | Agency Websites
Continuing our initiation of web 2.0 searches on rsv agency websites, Tom Nemura (Gaumina Product Development Manager) will look at 3 web pages before his eyes that he says are mostly web 2.0: www.actapublica.lt – The site looks like a flyer or survey form, but...
by Mary N. Novack | Mar 11, 2009 | Advertising
Awesome news for an intriguing marketing executive who tells the agency to write down how many grams of myrtol (what is it?) In Gelomyrtol Forte. Peter Field and Hamish Pringle on their book Brand Immortality: Our primary data source is the UK Institute of...
by Mary N. Novack | Mar 11, 2009 | Ideas
The 10 ideas that Gaumina product development manager Tom Nemura had in mind after looking at 40 RsV agency pages: 1. Combine with what you already have. For example, Communication and Consultants has its own Facebook group but is not visible on the site. Maybe you...
by Mary N. Novack | Mar 11, 2009 | Advertising Agencies
To submit alternative rankings for communicators from different fields in one place, we have sent requests to creative advertising agencies to voluntarily submit data about themselves. We sent the letter to both KOMAA and non-KOMAA members, but to creative agencies...